BRANCH OPTIMIZATION AND LOCATION – MARKET
QUESTION:
“How can I reduce branch closing rates during the rapid growth trend?”
SOLUTION:
- Market branches were coordinated and then digitized on the map.
- The demographic data surrounding the branch points was transferred to the system.
- Market local system and Maptriks system integration were established.
- Automatic report templates were created and branch opening points were evaluated.
- Decision support portal was created.
RESULT:
Thanks to the decision support system established, the market followed the correct location selection strategies and experienced improvements in business processes. The company’s branch closing rate, which was 30%, was reduced to 7%.